Traditional Publishing vs. Self-Publishing: What Every Author Needs to Know

As an author, one of the most significant decisions you'll make is how to publish your book. Two primary routes are available: traditional publishing and self-publishing. Both have their unique advantages and challenges, and understanding the differences between the two can help you determine which path aligns with your goals, skills, and resources. In this article, we’ll break down the key distinctions between these two publishing options to help you make an informed decision.

1. Control Over the Process: Freedom vs. Structure

When it comes to control, there’s a significant difference between traditional publishing and self-publishing.

• Traditional Publishing: When you go the traditional route, your book will be handled by a publishing house, which means you'll work with agents, editors, and designers. While you lose some control over aspects like the cover design, pricing, and marketing, many authors appreciate having a team of professionals handling these elements for them. The publisher decides the timeline, distribution channels, and how your book is marketed.

• Self-Publishing: If you choose to self-publish, you have complete control over the entire process - from the book's cover and layout to the price and release date. You also control how much marketing effort you put in and which platforms your book will be sold on. This can be a huge benefit for authors who are hands-on and enjoy having creative freedom.

Who should consider this? If you want to maintain complete control over your work and are comfortable managing multiple tasks (or outsourcing them), self-publishing might be the right fit for you. If you prefer to focus on the writing and let a professional team handle the business aspects, traditional publishing could be the better choice.

2. Time to Publish: Waiting vs. Speed

The timeline for publishing can vary drastically depending on which route you take.

• Traditional Publishing: The process of traditional publishing can be lengthy. First, you need to find a literary agent (if you don't already have one), then secure a publishing deal, which can take months or even years. After that, the editing, production, and marketing phases will add more time, sometimes taking up to 18 months or more before your book hits the shelves.

• Self-Publishing: In contrast, self-publishing is much quicker. Once your manuscript is ready, you can upload it to platforms like Amazon Kindle Direct Publishing (KDP), IngramSpark, or others and have your book available for sale in a matter of days or weeks. If you're looking for a faster turnaround, self-publishing is the clear winner.

Who should consider this? If you have a tight timeline and want to get your book into the hands of readers quickly, self-publishing offers much faster results. But if you're willing to wait for the prestige and resources of traditional publishing, be prepared for a longer journey.

3. Financial Investment: Initial Cost vs. Royalty Split

The financial investment required for each option differs greatly.

• Traditional Publishing: When you go the traditional route, you typically don’t have to pay any upfront costs. Instead, you receive an advance (which may vary depending on the publisher and your book’s potential). After that, you earn royalties based on book sales, which are generally lower than self-publishing but can still be substantial depending on the publisher’s cut.

• Self-Publishing: In self-publishing, you’ll bear the financial responsibility upfront. This includes costs for professional editing, cover design, formatting, and marketing (unless you do it all yourself). While self-publishing offers higher royalties (typically 70% on platforms like Amazon), you’re responsible for the initial out-of-pocket costs and ongoing marketing expenses.

Who should consider this? If you want to avoid any financial risk upfront, traditional publishing may be the way to go. If you’re willing to invest your own money and keep a larger share of the profits, self-publishing could be the better option.

4. Marketing and Distribution: Publisher's Reach vs. DIY Hustle

Marketing and distribution are crucial to a book’s success, and each option offers a different approach.

• Traditional Publishing: One of the major advantages of traditional publishing is that publishers already have established relationships with distributors, bookstores, and media outlets. They also have marketing teams dedicated to promoting your book, though the level of support can vary. However, even with a publisher behind you, you’ll still need to be involved in the marketing efforts.

• Self-Publishing: With self-publishing, the responsibility for marketing and distribution falls entirely on you. However, platforms like Amazon, Barnes & Noble, and Kobo give self-published authors access to global markets, and digital tools like social media, email newsletters, and book blogs provide avenues to reach readers directly. While the publisher’s distribution is extensive, self-publishers have the opportunity to experiment with their own marketing strategies.

Who should consider this? If you prefer to focus on writing and don’t want to spend much time marketing, traditional publishing can be appealing. But if you're passionate about building your author brand and want to have more hands-on control over your marketing efforts, self-publishing could be the right choice.

5. Prestige and Legitimacy: Established Authority vs. Personal Branding

For many authors, prestige is an important factor in their decision-making process.

• Traditional Publishing: Being published by a well-known publishing house often carries a sense of legitimacy and can make your book appear more authoritative. It's the traditional route, and readers may perceive your book as having been "vetted" by professionals. Many media outlets and bookstores also favor traditionally published books.

• Self-Publishing: While self-publishing has grown in legitimacy over the years, there’s still a perception among some readers and critics that self-published books are of lower quality. However, many successful self-published authors have built strong personal brands and loyal followings, which can counteract this stigma.

Who should consider this? If prestige and credibility with certain readers, critics, or bookstores is important to you, traditional publishing may offer a sense of security. If you're confident in your ability to build a strong personal brand and don't mind working against the stigma, self-publishing can also lead to success.

Both traditional publishing and self-publishing offer unique advantages and challenges. The right choice ultimately depends on your goals, how much control you want over the process, your budget, and how involved you want to be in the marketing and distribution of your book.

• Traditional publishing offers a professional team, wide distribution, and a slower but steady path to success.

• Self-publishing gives you more control, quicker turnaround, and higher royalties but requires more time and financial investment upfront.

Weigh the pros and cons carefully, and don’t be afraid to seek advice from other authors who’ve walked both paths. Whichever route you choose, the key is to stay dedicated to your craft and remain persistent in sharing your story with the world.

Finding a Writing or Publishing Mentor: A Valuable Resource for Aspiring Authors

As an author, whether you're just starting out or you've already published a few books, the journey can often feel daunting. From perfecting your craft to navigating the complexities of the publishing industry, the road ahead is full of challenges. One of the most effective ways to overcome these challenges and accelerate your growth is by seeking guidance from someone who’s been there before: a mentor.

A mentor can provide valuable insights, support, and expertise that can help you avoid common pitfalls, refine your writing, and achieve your publishing goals. But finding the right mentor can be tricky, especially in the vast and competitive world of writing and publishing. In this article, we'll explore the benefits of having a mentor, how to find the right one for your needs, and tips for building a successful mentoring relationship.

Why Do You Need a Writing or Publishing Mentor?

A mentor offers a wealth of benefits, and having one can significantly impact your writing journey:

1. Guidance and Advice: A mentor can offer tailored advice that’s specific to your writing goals, helping you navigate challenges such as writer’s block, plot development, or character development. They can also offer insights into the publishing process, from querying agents to marketing your books.

2. Accountability: One of the hardest parts of being a writer is staying motivated and on track. A mentor can help keep you accountable, set realistic writing goals, and encourage you to push through setbacks. Having someone to check in with can ensure you stay committed to your craft.

3. Learning from Experience: Mentors have been through the highs and lows of the writing and publishing world. They’ve made mistakes, learned from them, and can share valuable lessons with you. Their firsthand experience is priceless and can help you avoid common pitfalls.

4. Networking Opportunities: A mentor can introduce you to other writers, agents, editors, and industry professionals. Their network can be a tremendous asset, especially when you’re looking to make connections within the publishing world.

5. Confidence Boosting: Writing can be a lonely and sometimes self-doubting endeavor. A mentor can provide moral support, help you believe in your abilities, and celebrate your successes along the way.

How to Find the Right Mentor

Finding the right mentor is crucial to your success. Here are some steps to guide you through the process:

1. Determine What You Need

Before you start searching for a mentor, take time to reflect on your specific needs and goals. Are you looking for help with your writing craft, or do you need advice on the publishing process? Do you need someone to help you stay accountable or someone who can provide networking opportunities?

• Writing Craft Mentor: If you're looking to improve your writing skills, find someone who has expertise in the specific genre you write in. This mentor can help you refine your voice, structure, and narrative techniques.

• Publishing Mentor: If you’re focused on navigating the publishing world, seek someone with experience in either traditional or self-publishing. This type of mentor can help guide you through the process of querying agents, navigating contracts, and building a platform.

2. Look for Experience and Compatibility

A good mentor should have relevant experience and a willingness to share their knowledge. However, experience alone is not enough—compatibility is key. Ideally, a mentor should understand your vision and values and be someone you respect and trust.

• Tip: Look for someone whose career you admire. They don’t have to be a bestselling author, but they should have a track record of success and be able to offer actionable advice.

• Tip: Ensure that the mentor’s communication style aligns with your own. Some writers need a more hands-on, directive approach, while others prefer a more supportive, guiding mentor.

3. Utilize Writing Communities

There are a variety of places where you can find potential mentors. Writing communities, whether online or in-person, are great resources for meeting experienced writers who may be willing to offer mentorship. Here are a few places to start:

• Online Writing Groups: Platforms like Facebook, Reddit, and forums dedicated to writing often host groups where writers connect, share resources, and offer mentorship.

• Writing Conferences: Many writers' conferences feature workshops or mentorship programs that pair aspiring writers with experienced professionals. This can be a great opportunity to find a mentor who can offer personalized advice and feedback.

• Social Media: Authors often share writing tips and insights on platforms like Twitter, LinkedIn, and Instagram. Many are open to mentoring, either formally or informally, and you can build a relationship with them by engaging with their content and reaching out.

4. Consider a Paid Mentorship Program

While finding a free mentor can be ideal, some writers turn to paid mentorship programs when they need more structured support. Many industry professionals, successful authors, and literary agents offer one-on-one mentoring for a fee. Paid mentorship can be particularly helpful if you're looking for specific guidance, a set timeline, or specialized advice about the publishing process.

• Tip: Look for mentorship programs that have clear goals, timelines, and expectations. Research the mentor's background and ensure that their expertise aligns with your writing goals before committing.

How to Build a Successful Mentoring Relationship

Once you’ve found the right mentor, it’s time to foster a healthy and productive relationship. Here are some tips to help you maximize the value of your mentorship:

1. Be Clear About Your Goals

Open communication is essential to a successful mentorship. Be clear about what you hope to achieve and the specific areas where you need support. This will allow your mentor to offer focused, actionable advice.

• Tip: Set both short-term and long-term goals for your writing and publishing journey. Share these goals with your mentor so you can work together to achieve them.

2. Be Open to Feedback

Mentors are there to offer constructive feedback, and while it can sometimes be hard to hear, it’s essential for growth. Be open to criticism and use it as a tool for improvement.

• Tip: View feedback as a way to refine your work and develop your craft. Don’t take it personally – every critique is a step toward becoming a better writer.

3. Stay Committed and Consistent

Mentorship is a two-way street. To make the most of your mentor’s time and advice, stay committed to the relationship and be consistent with your communication. Regularly update your mentor on your progress and ask for feedback as needed.

• Tip: Respect your mentor’s time. Be prepared for meetings or communication and keep your questions focused and concise.

4. Show Gratitude

A mentor’s time is valuable, so always express your gratitude for their guidance. A simple thank-you or an update on your progress can go a long way in showing that you appreciate their help.

Mentorship is a powerful tool for any writer or aspiring author. Whether you’re struggling to get your first manuscript published, need guidance on refining your writing, or are looking for industry insights, a mentor can offer the support and expertise needed to help you succeed. By carefully considering your goals, seeking out the right mentor, and maintaining an open and committed relationship, you can unlock the full potential of this invaluable resource.

Finding a mentor is an investment in your writing career that will pay dividends for years to come. So, take the first step today – seek out a mentor who can help guide you toward your literary dreams.

To you and your book!

An Author’s Guide to Writer’s Conferences

The COVID pandemic changed a great many things, and the world of writers’ conferences are no exception. With that being said, many conferences have pivoted to doing things online, and they can still be a terrific resource for authors at all stages of their writing and publishing journeys. (Poets & Writers Magazine has a great database of conferences and residencies – check them out.)

Here are some of my best tips for making the most of your writer’s conference experience – full disclaimer, a lot of my suggestions may seem more applicable to in-person events, but they also apply to events done virtually:

Before

·      Pick the right conference. While anything can be a learning experience, nonfiction authors might think twice about attending a romance writing conference, and a romance author might think twice about attending a fantasy/science fiction conference.)

·      Understand the pricing. What all is included?  A conference might be cheap (or free) but might not have all that much to offer, while a pricier conference might give you access to agents and editors through pitch sessions, include meals, and so on.  Pricier isn’t always better; just be an informed consumer!!

·      Take a good look at the selection of workshops Do they fit your goals/interests?

·      Will you have access to industry professionals? Will literary agents and editors be attending?  Will you be able to network with successful, published authors?

·      Will pitch sessions be available? If so, definitely take advantage of the opportunity to practice your pitching and to get feedback on your project from someone(s) in the know.  Research each editor/agent beforehand to make sure they are interested in projects like yours, however.

·      Be an early bird. It usually pays to buy your tickets and make your reservations in advance. Plus, if you've already made a commitment, it's less likely that you will back out!

During

·      Be an early bird again. Arrive early to snag the best seat, for additional opportunities to network, and to be able to just relax and fully immerse yourself in the experience.

·      Bring business cards. It’s so much easier to hand someone something with your contact information on it than to dictate it to them or to write it down in a rush.  These don’t have to be super flashy, just something with your name, contact information, and potentially some information about your book.

·      Have a plan, but remain flexible. Print the schedule out and have your itinerary in place, but let yourself remain open to new opportunities.

·      Be brave. NETWORK. I'm an introvert myself, so small talk and networking doesn't always feel like a walk in the park for me, but it is worth it! Also, if you are hoping to get anything out of your interactions with agents, editors, or instructors, you can't afford to be a wallflower. Take this opportunity to shine and celebrate your book.

·      Participate. Yes, this is another example of being brave, but it’s so important to ask questions if you have them.  Conferences can be such a great opportunity to learn and grow, and you should take full advantage of that.

·      Be prepared. Always have an extra charger or battery pack, snacks, a bottle of water, etc. Some sessions run long, or opportunities arise, and it's better to be ready instead of be scrambling.

·      Have extras. Of your query letter, your book proposal, your first 30 pages, etc.  Yes, you can always email people, but you never know who is going to want a hard copy of something.

·      Be professional. If you have pitch sessions, arrive on time and be prepared.  Be polite and don’t hassle anybody if they’re not as into your book project as you think they should be.  On the flip side, don’t ingratiate yourself, either.  Just be calm, cool, collected, and genuine.
Be open-minded. While you might not land the book deal you dreamed of, realize that you may have gained quite a bit.  You might have new friends/connections, new ideas for your manuscript, and so on.

After

·      Send any requested manuscripts/proposals in a timely fashion. This should be a no-brainer – if someone wants to read your writing, send it as soon as you can.  Agents and editors dozens to hundreds of submissions a week; you don’t want to get lost in the shuffle.

·      Send your thank you notes. If anyone has given you a business card, you should absolutely drop them an email – a short and sweet one – to say thank you for meeting with you.

·      Reach out to new writer friends. If you’ve made a connection, it’s worth keeping that going.  Send an email, a friend request with a note, etc.

·      Set goals for yourself. Attending the writers conference should have given you some good inspiration and motivation – now is the time to make your writing and publishing dreams into realities!

To you and your book!

Megan

Creating a High-Quality Children’s Book: A Guide for Authors

Writing a children’s book is one of the most rewarding experiences a writer can have. It allows you to tap into your creativity, make meaningful connections with young readers, and share valuable lessons through storytelling. But as with any genre, crafting a high-quality children’s book takes careful planning, attention to detail, and understanding of your audience.

In this article, we’ll explore the essential elements of writing a children’s book that resonates, educates, and entertains. Let’s dive into the art of creating stories that children – and their parents – will love!

1. Understand Your Audience

The first step in writing a successful children’s book is understanding the age group you're writing for. Children’s books vary greatly depending on the age and developmental stage of the reader. Here are a few key categories:

• Board Books (0-3 years): Simple, repetitive text with colorful illustrations. The focus is on sensory exploration and early learning concepts (like shapes, colors, numbers).

• Picture Books (3-7 years): Stories with short, simple sentences, often with a moral or lesson. The illustrations are just as important as the text.

• Early Chapter Books (6-9 years): These books contain longer, more complex stories with short chapters. Characters are often relatable, and there may be a lighthearted problem to solve.

• Middle Grade (8-12 years): These books tackle more complex plots, deeper emotions, and themes, but with a focus on humor, adventure, or self-discovery.

• Young Adult (12+ years): Themes like identity, relationships, and personal challenges are common, written in a more sophisticated style, though still accessible.

Tip: Tailor your vocabulary, sentence length, and themes based on your target age group.

2. Keep It Simple but Engaging

While children’s books are simple in nature, that doesn’t mean they lack depth or creativity. Crafting a compelling story involves:

• Clear and concise language: Use age-appropriate language and sentence structure. The younger the audience, the simpler the text.

• Active, engaging verbs: Bring the story to life with action-packed words that capture children’s attention.

• Strong, relatable characters: Children connect with characters who feel like they are “one of them,” whether through their actions, desires, or challenges. These characters should grow or learn something by the end.

Tip: Children are experts at picking up on tone and emotions, so make sure your characters’ feelings and actions are authentic and clear.

3. Structure Your Story for Impact

A children’s book, especially for younger readers, should have a simple and clear structure:

• Beginning: Introduce the main character(s), setting, and problem. Make sure the premise is easy to follow and relatable.

• Middle: Build the conflict or challenge. Introduce a small obstacle or problem that the character must face. This section should be engaging, with moments of tension or humor.

• End: Resolve the problem in a satisfying way, ideally with a positive message, moral, or lesson. This is your opportunity to leave a lasting impression.

Tip: Keep the story moving! Children have shorter attention spans, so make sure every part of your story drives the plot forward.

4. Use Illustrations to Enhance the Story

Illustrations are a crucial part of children’s books, especially for younger readers. They help bring the story to life and provide visual cues that complement the text. When thinking about your book’s illustrations:

• Visual storytelling: Illustrations should show what words can’t always express. Use them to convey emotions, action, and setting.

• Consistency: If you’re working with an illustrator, make sure the style of the artwork matches the tone of the story and complements the text.

• Interactivity: For younger readers, illustrations can sometimes be interactive or invite exploration, such as hidden details or images that help tell the story.

Tip: Always keep in mind that a picture book is a collaboration between words and images. Think about how the two elements work together to enhance the storytelling experience.

5. Include a Moral or Lesson (When Appropriate)

Many children’s books contain a subtle or overt lesson, whether it’s about friendship, kindness, sharing, or problem-solving. However, don’t force the lesson into the story; it should arise naturally from the characters’ journey. Here are a few things to remember:

• Be subtle: Don’t preach to your readers. Let the lesson come through in the story’s actions and resolution, rather than spelling it out.

• Make it relatable: A good moral is one that kids can relate to, understand, and apply to their own lives.

Tip: The best moral lessons are those that make children think and learn through experience, not through lecture.

6. Focus on Pacing and Engagement

When writing for children, especially younger readers, pacing is crucial. Your story needs to be engaging from the start and move quickly, without dragging in unnecessary details. Here’s how to keep the pace flowing:

• Short chapters and paragraphs: Children are still developing reading stamina, so short, digestible sections will keep them engaged.

• Action and excitement: Keep the story lively and filled with action, even if it's emotional action. Don’t allow for long, drawn-out explanations or descriptions.

• End with a hook: Leave a little mystery at the end of each chapter or page. This will help keep kids turning pages, eager to see what happens next.

Tip: Keep the sentences and paragraphs brief, and use lots of dialogue and action.

7. Make the Reading Experience Fun

Children love to laugh, imagine, and explore, so make your book something they’ll enjoy reading or having read to them. Whether you’re telling a silly story or exploring big, fantastical worlds, let your creativity shine.

• Humor: Kids love to laugh! Funny characters, situations, and dialogue can make a children’s book stand out.

• Imagination: Let your imagination run wild with the possibilities of the world you’re creating. The more you can transport your readers into a magical, creative space, the better.

Tip: A fun story will have kids excited to return to it time and time again. Make sure your book is a joy to read!

Writing a children’s book is an art form that requires a deep understanding of the readers, their world, and what captures their imagination. It’s about crafting stories that entertain, educate, and engage, all while maintaining a sense of wonder and simplicity.

Remember, writing for kids is a privilege – it’s an opportunity to shape young minds and hearts, introduce them to new ideas, and inspire their love of reading. So, let your creativity flow and enjoy the process!

What’s the Secret to Growing Your Business? Writing a Book!

As a business owner, you should be consistently evolving, staying relevant and finding new ways to grow your business, image, and brand. There are plenty of “quick fixes” that can be accomplished, giving your profits a temporary boost, but don’t you want to do something that will have a lasting impact on you and your business?

It’s time to write a book.

Here are just some of the benefits of writing and publishing a book based on your professional expertise:

·      Proclaiming to the world that you have a high level of expertise about your topic, instead of waiting in the shadows and hoping someone will notice

·      Presenting yourself as a thought leader in your area of expertise, not a follower, and distinguishing yourself among your peers

·      Opening doors for paid speaking and consulting opportunities

·      Attracting new business and directing it towards your company, opening up opportunities for huge growth

·      Getting media attention – being featured on radio, television and in print, based on the content of your book and your growing business

·      Positioning yourself for your new career opportunities

·      Making yourself (your mom, your spouse, your friends) proud.

Sound good? Hopefully, by now, you’ve decided to finally take the plunge and write a book. So, what are the next steps?

Here is some good news: you do not have to write the entire book right away! If you are writing a nonfiction book, agents and editors will not need (or want) to see the finished product upfront. What they will want to see is a book proposal, which is essentially the “business plan” for your book.

There are five main sections in a book proposal:

·      The Overview – this is where you say what the book is about, who will want to buy it, and why you are the person to write it.

·      The Author’s Biography – this is a brief summary of your professional/relevant experience in relation to the book’s subject matter. This is where you demonstrate that you are an expert in your field.

·      The Competitive Analysis – you must ask yourself if there are other books similar to yours that are already out there. If so, what makes yours better? What are you offering that is not already out there?

·      The Marketing Plan – what is your platform? What have you been doing and are planning on doing to publicize the book, its subject material, and your brand?

·      The Chapter Summary – this is a general outline of the book, where you briefly summarize what each chapter will cover.

·      Most proposals also include a sample chapter, which will give agents and editors an idea of what the tone and writing style will be like.

Not a natural writer? Have a way with business but not with words? Have money but no time? Here’s a tip: hire a ghostwriter! Rates vary from writer to writer, but depending on your situation, it may be a worthy investment. They can help you with the proposal, the manuscript, or both.

Once the proposal has been written, it will be time to start pitching it to literary agents. Make sure that you are only pitching to agents who represent your particular genre. Many agencies specialize in a particular area of the publishing world (business, children’s, Christian), and you want to make sure you have the right eyes looking your project over.

Once you have gotten a literary agent (it may take some time!), he or she will start pitching your project to editors who are interested in acquiring books like yours. Hopefully, you will get a lot of good feedback and an offer will be made. Your agent will negotiate the deal on your behalf.

A note about self-publishing. You need to figure out which route would be best for you. Yes, self-publishing may allow you more overall control in the production of your book and any profit it makes, but it also leaves the marketing of your book completely up to you. If you have the resources to do this, or if you are a prolific professional speaker who can sell the book back of room, for example, then perhaps that route would work for you.

With that being said, I see no reason not to give traditional publishing a try. With traditional publishing comes more prestige, as well as a team of experts who are already aligned and ready to help you. They want to make money, so they will do what they can to make that happen – which means only good things for you!

No matter which route you choose, the time to write your book is NOW. I have worked with many clients who can trace their business’ boom to the moment their book was sold to a publisher. Ask yourself what your clients need most strongly – what advice can you give them that they would benefit from the greatest?

Publishing a book can be the greatest step you take in growing your business and credibility within your industry. You know you have great insight to share with the world; now is the time to get out there and do it!

How to Write a Quality Young Adult Novel 📚✨

Writing a novel for the YA audience is an exciting journey! But creating a story that resonates with teen readers (and adults who love YA) takes a balance of strong writing, relatable characters, and meaningful themes. Here are a few tips to help you write a book that stands out:

1. Understand Your Audience: YA readers are diverse in their experiences and emotions, but they crave authenticity. Get into the mindset of your characters - consider their struggles, ambitions, and values - and make sure their actions, dialogue, and decisions feel real and true to their age group.

2. Create Relatable, Multi-Dimensional Characters: Teens are figuring out who they are, which makes them eager to read about characters who are complex and evolving. Your protagonist should have clear goals, face obstacles, and grow over the course of the story. Avoid stereotypes - give your characters depth and flaws!

3. Incorporate Themes of Identity, Change, and Belonging: YA novels often deal with themes that matter deeply to teens - finding their place in the world, navigating friendships, understanding family dynamics, and discovering who they are. Address these themes in a way that speaks to both emotional and intellectual growth.

4. Pace Your Story Well: YA readers often want a fast-paced, engaging story that keeps them hooked. Build tension through character-driven plots and realistic conflicts. Keep the stakes high, whether it’s about relationships, personal growth, or external challenges.

5. Write Authentic Dialogue: Teens have their own unique way of speaking, and if you want your book to feel authentic, listen to how real teenagers communicate. Keep dialogue snappy and natural, but also be mindful of tone - avoid trying to be overly "hip" or forcing in trends just for the sake of it.

6. Incorporate Emotional Depth: YA readers are navigating their own emotional landscapes, so they want books that help them reflect on their feelings. Whether it’s about first love, loss, or standing up for what’s right, your book should tap into the emotional experiences that matter to your audience.

7. Embrace Diversity: YA is a space where readers are demanding to see themselves represented in different ways. Include a range of characters, backgrounds, and perspectives to ensure your novel feels inclusive and speaks to a broad audience.

Writing a YA novel is about more than just crafting a good plot—it’s about creating a story that resonates with readers, offers them new perspectives, and makes them feel seen.

So, start writing with an open heart, and embrace the amazing journey of writing for teens!

The Quick and Dirty Guide to Writing an Awesome Query Letter

When you are pitching your book project to literary agents, the first thing you will send over is a query letter. With this letter (usually an email, but in letter form), you are “querying” to see if they would be interested in hearing more about you and your book. Your query letter introduces them to your book, the potential readers of your book, and you and your qualifications as an author.

To begin with, query letters should not be longer that a single page, single spaced. (Usually less than 450 words, but the number of words is less important than the quality of them.)

Now let’s get into the structure:

The intro, or “housekeeping” – Your book’s genre, word count (if you’re writing fiction), and title. You can also personalize this section by explaining why you are reaching out to this particular agent/editor (showing your industry savviness and that you've done your research!). While this section is necessary to pass along specific information, you can also inject a bit of flair here.

The “hook” – A description of your story, major plotlines, and character development. Usually about 150-300 words. Who is your main character? What journey is she on? If you’re writing a nonfiction book, present your main argument and supporting ideas. It is not supposed to be a summary of every single thing – that you can be saved for the book synopsis.

The bio – An introduction to you, and any relevant information that speaks to your qualities as a writer. (If you have an MFA, mention it, but if you are a retired FBI agent and are writing a thriller, as your job history is absolutely relevant.) Mention any publication credits, special research you’ve done (if you spent a year in the jungle and your book is set in the rainforest, for example), and any major awards you’ve won.

The closing – your thank you.

Make sure that you do your research, both for the agents/editors to whom you are going to send your book, and how they want to receive your book (this information is generally on the agency/company’s website). Some agents want you to send your first 30 pages immediately, some want to request it based on your query. Depending on the size of the company you are reaching out to, hundreds of queries might be received every day. Don’t risk having yours ignored just because you send an unsolicited attachment.

Questions about pitching your project? Think you’re ready to start querying? Let me know in the comments!

How to Write a Quality Fantasy Novel

Writing a fantasy novel is like creating a new universe - one full of magic, mythical creatures, and epic quests. But amidst all the fantasy elements, a great fantasy novel still needs strong characters, a compelling plot, and an immersive world. Here are some key tips for writing a standout fantasy novel:

1. Create a Unique and Immersive World: Fantasy is all about the world-building. Whether it’s a magical kingdom, a post-apocalyptic realm, or an entirely new dimension, your world should feel rich and lived-in. Think about the rules that govern magic, politics, and society, and make sure your world feels consistent. The details - geography, history, customs - will help make your setting believable and immersive.

2. Develop Complex Characters: Your characters should be as intriguing as the world they inhabit. Give them depth, flaws, and motivations that drive them through the story. Readers need to connect with your protagonist and care about their journey, whether they’re a reluctant hero or a powerful sorcerer. Fantasy allows for some amazing character archetypes, but even your magical creatures should have humanity at their core.

3. Establish a Strong Central Conflict: Every fantasy story needs a compelling central conflict - whether it’s a battle against a dark lord, a quest to save the world, or an internal struggle with personal power. Ensure that the stakes are high, and that the conflict feels urgent. The most engaging fantasy novels balance their epic battles with personal stakes that make the reader care about the outcome.

4. Use Magic and Fantasy Elements Purposefully: Magic is one of the defining features of fantasy, but make sure it serves the plot. Avoid using magic as a quick fix for problems - consider the rules and limitations of magic in your world. Too much convenience can undermine the tension and the character’s growth. Also, think about the consequences of magic, both for individuals and society, to create deeper stakes.

5. Explore Universal Themes: Even though your world may be fantastical, the best fantasy novels often explore universal themes - courage, loyalty, love, sacrifice, and good vs. evil. Make sure your story has emotional depth, even as it takes readers on epic adventures. This balance between the fantastical and the human will keep your readers invested.

6. Pace Your Story with Balance: Fantasy novels can easily become overwhelming with world-building or side plots. Keep the pacing balanced between character development, world-building, and action. Make sure that each scene drives the plot forward and reveals something about the characters or their world. Don’t overload your readers with info dumps - sprinkle details naturally throughout the story.

7. Build Tension and Surprises: One of the joys of reading fantasy is the unexpected. Include twists and surprises that keep readers on their toes. Whether it’s a sudden betrayal, an ancient prophecy coming true, or a hidden power awakening, these moments can elevate your story and create lasting impact.

Writing a fantasy novel is about more than just magic and mythical creatures - it’s about building a world that feels alive, creating characters readers will root for, and telling a story that resonates beyond the page.

So, step into the world of imagination, and let your creativity soar. The possibilities are endless!

Understanding and Building a Strong Character Arc

One of the most powerful elements of storytelling is the character arc. It’s the journey your protagonist takes from the beginning to the end of the story, where they experience growth, change, and transformation. A well-developed character arc not only strengthens your narrative but also keeps readers emotionally invested in your protagonist’s journey.

But what exactly is a character arc? And how can you build a strong one for your hero?

Let’s break it down!

What Is a Character Arc?

At its core, a character arc is the evolution your protagonist undergoes throughout the story. It’s about how they change, learn, or grow from the beginning of the narrative to the end. Whether it’s overcoming a personal flaw, gaining a deeper understanding of themselves, or learning to face their fears, a strong character arc provides both structure and depth to your story.

There are three basic types of character arcs:

1. Positive Arc: The protagonist grows, learns, and becomes a better person. They start with a flaw or problem, but by the end, they’ve overcome it.

• Example: A timid person gains confidence and becomes a leader.

2. Negative Arc: The protagonist declines or falls, often due to their flaws or choices. They may start with good intentions, but their downfall is inevitable.

• Example: A well-meaning hero is corrupted by power and turns into a villain.

3. Flat Arc: The protagonist doesn’t change, but instead, they help change the world or the people around them. They remain strong in their beliefs throughout the story.

• Example: A character with unwavering conviction who remains the moral compass while others around them evolve.

The type of arc you choose for your protagonist depends on the story you want to tell. However, positive arcs are the most common, especially for protagonists we want readers to root for.

Building a Strong Character Arc

A great character arc isn’t just about change—it’s about meaningful change. Here’s how to craft one that feels earned and impactful:

1. Start with a Flaw or Deficiency

Every great character arc begins with a flaw, weakness, or something that needs to be overcome. This flaw should be something internal - a belief, a fear, or a character trait - that affects how the protagonist interacts with the world. It’s the thing they must face and overcome in order to grow.

• Example: Your protagonist might be overly self-reliant and distrustful of others, preventing them from forming meaningful relationships.

2. Establish the Stakes Early

Why does the protagonist need to change? The stakes of their journey should be clear from the beginning. What will happen if they don’t face their flaws or change? The external plot of the story often ties into this internal struggle - this is where the conflict comes from.

• Example: If your protagonist is too proud to ask for help, their refusal to trust others could cause them to fail at a critical moment in the story.

3. Set Up Key Moments of Conflict

Throughout the story, place your protagonist in situations that challenge their flaw or force them to confront their limitations. These key moments of conflict are the building blocks of their arc. The more they struggle with their flaw, the more compelling their eventual growth will be.

• Example: The protagonist might be forced to trust someone they’ve always doubted or be put in a position where they can no longer handle everything alone.

4. Allow for Incremental Growth

Change doesn’t happen overnight. Your protagonist should experience small victories and setbacks as they work to overcome their flaw. This makes their growth feel earned and realistic. Readers want to see that the character is trying - and sometimes failing - before they ultimately succeed.

• Example: The protagonist may initially make a major mistake when they try to trust someone, but through reflection and learning from that mistake, they gradually open up more over time.

5. The Climax: Overcoming the Flaw

The climax of the story should be the moment where the protagonist is forced to confront their flaw head-on. It’s the ultimate test of their growth. This is when they finally make the choice to change or fail at the last moment.

• Example: In a critical moment, the protagonist must choose between their old way of acting (self-reliance) and taking a leap of faith to trust someone and work together.

6. Resolution: Showing the Transformation

In the resolution, you want to show the reader that the protagonist has truly changed. The character’s arc should be clear and satisfying by the time the story ends. We should be able to look back at who they were at the beginning and see how far they’ve come.

• Example: The protagonist now has strong, supportive relationships and is better able to handle future challenges by working with others.

Tips for Building a Compelling Character Arc:

• Make the flaw relatable: Readers should understand the protagonist’s flaw and why it exists. It should be something they can empathize with or recognize.

• Tie the arc to the plot: The protagonist’s internal journey should align with the external plot of the story. One should affect the other, so the character’s growth feels organic to the narrative.

• Avoid making the change too easy: Growth is hard work. Your protagonist should be challenged and tested by their flaw throughout the story.

• Ensure the change feels earned: The character’s transformation should be the result of choices they made and the lessons they learned along the way—not just a quick fix or sudden realization.

A strong character arc doesn’t just make for a great protagonist—it gives your readers someone they can root for, care about, and follow on their journey of self-discovery.

To you and your book (and your characters!)!

Writing a Business Book: A Guide for Authors

Writing a business book is no small feat. Unlike fiction, where creativity takes the reins, writing a business book requires a blend of expertise, insight, and clarity. Your goal is to educate, inspire, and provide actionable advice to your readers while establishing yourself as a credible thought leader. But how can you ensure that your business book is not just another guide gathering dust on a shelf?

Let’s  explore best practices for writing a business book that resonates with your target audience, showcases your expertise, and delivers real value. Whether you’re an entrepreneur, consultant, or professional seeking to share your knowledge, these tips will help you craft a business book that stands out in a crowded market.

1. Know Your Audience Inside and Out

The first step to writing any successful business book is understanding who you're writing for. Who are your readers? What are their challenges, pain points, and goals? Are you targeting fellow professionals in your industry, or are you speaking to beginners in a particular field?

Best Practice: Create a reader persona. This should include details about their professional background, what they’re hoping to learn from your book, and what problems they need solutions for. Understanding your audience will help you tailor your content to meet their needs and expectations, ensuring your book hits the mark.

2. Choose a Clear, Specific Focus

Business books often aim to tackle broad topics like leadership, innovation, or productivity. However, successful books tend to focus on one specific area or problem, providing in-depth insights rather than skimming over too many subjects.

Best Practice: Narrow down your topic to something specific, measurable, and actionable. For instance, instead of writing about “Effective Leadership,” consider a more niche focus like “Transformational Leadership in Tech Startups.” A focused topic allows you to dive deep into the subject matter and provides more value to your readers.

3. Provide Actionable Insights and Practical Advice

Readers pick up business books to learn something they can apply to their careers, companies, or projects. Your readers should finish each chapter with clear takeaways and concrete steps they can implement immediately.

Best Practice: Break your ideas down into practical, actionable steps. Use frameworks, templates, and checklists that readers can use to implement what they’ve learned. The key to a successful business book is offering real value, not just theory. The more hands-on and tangible your advice is, the more useful it will be to your readers.

4. Make Your Writing Accessible

Business books don’t need to be filled with jargon and complex terms to be credible. In fact, overly technical language can alienate your readers, especially if they are new to the subject. Strive to make your writing clear, concise, and engaging without sacrificing depth.

Best Practice: Write in a conversational yet authoritative tone. Break down complex concepts into easily digestible points and provide real-world examples to illustrate them. This makes your book more accessible to a broader audience, including those who might be new to your field.

5. Share Your Personal Experiences and Stories

Readers connect with business books when they see the author’s personality and expertise shine through. Sharing personal stories, case studies, and examples from your own career adds credibility to your book and allows readers to relate to you on a human level.

Best Practice: Don’t shy away from sharing your own experiences. Whether it's a failure that led to a lesson learned or a success story that illustrates your core message, real-world anecdotes can make your points more memorable and engaging.

6. Structure Your Book for Easy Navigation

A well-structured business book helps readers absorb information in an organized way. Break your content into digestible sections and chapters, each with a clear purpose. Consider including a summary or key takeaway at the end of each chapter to reinforce the most important lessons.

Best Practice: Use headings, subheadings, bullet points, and other formatting tools to guide readers through the content. If possible, include diagrams, charts, or illustrations to clarify key points. Make it easy for readers to find what they need quickly, whether they’re reading cover to cover or searching for a specific solution.

7. Include Expert Interviews or Guest Contributions

One of the best ways to add credibility to your business book is by including insights from other industry experts. Including interviews or guest contributions adds depth to your book and shows readers that you are well-connected in your field.

Best Practice: Reach out to thought leaders, business experts, or successful entrepreneurs who align with your book’s message. Their perspectives not only enhance your content but can also help you expand your reach when they share the book with their audiences.

8. Edit Ruthlessly

The best business books are those that are clear, concise, and free of fluff. After your first draft is complete, it’s time to edit. Cut out anything that doesn’t serve your core message, and make sure your content is sharp and focused.

Best Practice: Consider hiring a professional editor who specializes in business writing. An editor can help ensure your writing is polished and that your ideas are presented logically. They can also help with consistency, flow, and readability.

9. Create a Compelling Book Proposal (If You're Pursuing Traditional Publishing)

If you’re looking to get published through a traditional publisher, a solid book proposal is crucial. This proposal should include an overview of your book, your target audience, a competitive analysis of other books in your space, and your marketing plan.

Best Practice: Make your proposal stand out by showing that there’s a real market for your book. Highlight your unique perspective, experience, and the value your book brings to the marketplace. Make it clear why your book is necessary and how it will benefit readers.

10. Promote Your Book with a Strong Marketing Strategy

Writing a great business book is just the beginning. To ensure your book reaches its full potential, you need a well-executed marketing strategy. From leveraging social media to offering free content that leads to your book, it’s essential to create a plan that promotes your book consistently.

Best Practice: Start building your marketing strategy early—before the book is even published. Build an email list, network with influencers in your field, and promote your book through blogs, podcasts, and speaking engagements. If you already have a professional brand, use it to your advantage to reach your ideal audience.

Writing a business book is a fantastic way to share your expertise, connect with your target audience, and establish yourself as a thought leader in your field. By following these best practices – focusing on your audience, providing practical advice, and structuring your book effectively – you can create a business book that not only educates but also inspires your readers to take action.

The process may be challenging, but the reward is worth it: a powerful tool that can help shape careers, build your personal brand, and offer lasting value to those who read it.

So, if you’re ready to take the plunge into writing a business book, get started today! Your readers – and your professional reputation – will thank you for it.

To you and your book!