Writing

How to Write a Quality Young Adult Novel 📚✨

Writing a novel for the YA audience is an exciting journey! But creating a story that resonates with teen readers (and adults who love YA) takes a balance of strong writing, relatable characters, and meaningful themes. Here are a few tips to help you write a book that stands out:

  1. Understand Your Audience: YA readers are diverse in their experiences and emotions, but they crave authenticity. Get into the mindset of your characters - consider their struggles, ambitions, and values - and make sure their actions, dialogue, and decisions feel real and true to their age group.

  2. Create Relatable, Multi-Dimensional Characters: Teens are figuring out who they are, which makes them eager to read about characters who are complex and evolving. Your protagonist should have clear goals, face obstacles, and grow over the course of the story. Avoid stereotypes - give your characters depth and flaws!

  3. Incorporate Themes of Identity, Change, and Belonging: YA novels often deal with themes that matter deeply to teens - finding their place in the world, navigating friendships, understanding family dynamics, and discovering who they are. Address these themes in a way that speaks to both emotional and intellectual growth.

  4. Pace Your Story Well: YA readers often want a fast-paced, engaging story that keeps them hooked. Build tension through character-driven plots and realistic conflicts. Keep the stakes high, whether it’s about relationships, personal growth, or external challenges.

  5. Write Authentic Dialogue: Teens have their own unique way of speaking, and if you want your book to feel authentic, listen to how real teenagers communicate. Keep dialogue snappy and natural, but also be mindful of tone - avoid trying to be overly "hip" or forcing in trends just for the sake of it.

  6. Incorporate Emotional Depth: YA readers are navigating their own emotional landscapes, so they want books that help them reflect on their feelings. Whether it’s about first love, loss, or standing up for what’s right, your book should tap into the emotional experiences that matter to your audience.

  7. Embrace Diversity: YA is a space where readers are demanding to see themselves represented in different ways. Include a range of characters, backgrounds, and perspectives to ensure your novel feels inclusive and speaks to a broad audience.

Writing a YA novel is about more than just crafting a good plot—it’s about creating a story that resonates with readers, offers them new perspectives, and makes them feel seen.

So, start writing with an open heart, and embrace the amazing journey of writing for teens!

The Quick and Dirty Guide to Writing an Awesome Query Letter

When you are pitching your book project to literary agents, the first thing you will send over is a query letter. With this letter (usually an email, but in letter form), you are “querying” to see if they would be interested in hearing more about you and your book. Your query letter introduces them to your book, the potential readers of your book, and you and your qualifications as an author.

To begin with, query letters should not be longer that a single page, single spaced. (Usually less than 450 words, but the number of words is less important than the quality of them.)

Now let’s get into the structure:

The intro, or “housekeeping” – Your book’s genre, word count (if you’re writing fiction), and title. You can also personalize this section by explaining why you are reaching out to this particular agent/editor (showing your industry savviness and that you've done your research!). While this section is necessary to pass along specific information, you can also inject a bit of flair here.

The “hook” – A description of your story, major plotlines, and character development. Usually about 150-300 words. Who is your main character? What journey is she on? If you’re writing a nonfiction book, present your main argument and supporting ideas. It is not supposed to be a summary of every single thing – that you can be saved for the book synopsis.

The bio – An introduction to you, and any relevant information that speaks to your qualities as a writer. (If you have an MFA, mention it, but if you are a retired FBI agent and are writing a thriller, as your job history is absolutely relevant.) Mention any publication credits, special research you’ve done (if you spent a year in the jungle and your book is set in the rainforest, for example), and any major awards you’ve won.

The closing – your thank you.

Make sure that you do your research, both for the agents/editors to whom you are going to send your book, and how they want to receive your book (this information is generally on the agency/company’s website). Some agents want you to send your first 30 pages immediately, some want to request it based on your query. Depending on the size of the company you are reaching out to, hundreds of queries might be received every day. Don’t risk having yours ignored just because you send an unsolicited attachment.

Questions about pitching your project? Think you’re ready to start querying? Let me know in the comments!

How to Write a Quality Fantasy Novel

Writing a fantasy novel is like creating a new universe - one full of magic, mythical creatures, and epic quests. But amidst all the fantasy elements, a great fantasy novel still needs strong characters, a compelling plot, and an immersive world. Here are some key tips for writing a standout fantasy novel:

  1. Create a Unique and Immersive World: Fantasy is all about the world-building. Whether it’s a magical kingdom, a post-apocalyptic realm, or an entirely new dimension, your world should feel rich and lived-in. Think about the rules that govern magic, politics, and society, and make sure your world feels consistent. The details - geography, history, customs - will help make your setting believable and immersive.

  2. Develop Complex Characters: Your characters should be as intriguing as the world they inhabit. Give them depth, flaws, and motivations that drive them through the story. Readers need to connect with your protagonist and care about their journey, whether they’re a reluctant hero or a powerful sorcerer. Fantasy allows for some amazing character archetypes, but even your magical creatures should have humanity at their core.

  3. Establish a Strong Central Conflict: Every fantasy story needs a compelling central conflict - whether it’s a battle against a dark lord, a quest to save the world, or an internal struggle with personal power. Ensure that the stakes are high, and that the conflict feels urgent. The most engaging fantasy novels balance their epic battles with personal stakes that make the reader care about the outcome.

  4. Use Magic and Fantasy Elements Purposefully: Magic is one of the defining features of fantasy, but make sure it serves the plot. Avoid using magic as a quick fix for problems - consider the rules and limitations of magic in your world. Too much convenience can undermine the tension and the character’s growth. Also, think about the consequences of magic, both for individuals and society, to create deeper stakes.

  5. Explore Universal Themes: Even though your world may be fantastical, the best fantasy novels often explore universal themes - courage, loyalty, love, sacrifice, and good vs. evil. Make sure your story has emotional depth, even as it takes readers on epic adventures. This balance between the fantastical and the human will keep your readers invested.

  6. Pace Your Story with Balance: Fantasy novels can easily become overwhelming with world-building or side plots. Keep the pacing balanced between character development, world-building, and action. Make sure that each scene drives the plot forward and reveals something about the characters or their world. Don’t overload your readers with info dumps - sprinkle details naturally throughout the story.

  7. Build Tension and Surprises: One of the joys of reading fantasy is the unexpected. Include twists and surprises that keep readers on their toes. Whether it’s a sudden betrayal, an ancient prophecy coming true, or a hidden power awakening, these moments can elevate your story and create lasting impact.

Writing a fantasy novel is about more than just magic and mythical creatures - it’s about building a world that feels alive, creating characters readers will root for, and telling a story that resonates beyond the page.

So, step into the world of imagination, and let your creativity soar. The possibilities are endless!

Understanding and Building a Strong Character Arc

One of the most powerful elements of storytelling is the character arc. It’s the journey your protagonist takes from the beginning to the end of the story, where they experience growth, change, and transformation. A well-developed character arc not only strengthens your narrative but also keeps readers emotionally invested in your protagonist’s journey.

But what exactly is a character arc? And how can you build a strong one for your hero?

Let’s break it down!

 

What Is a Character Arc?

At its core, a character arc is the evolution your protagonist undergoes throughout the story. It’s about how they change, learn, or grow from the beginning of the narrative to the end. Whether it’s overcoming a personal flaw, gaining a deeper understanding of themselves, or learning to face their fears, a strong character arc provides both structure and depth to your story.

There are three basic types of character arcs:

  1. Positive Arc: The protagonist grows, learns, and becomes a better person. They start with a flaw or problem, but by the end, they’ve overcome it.

    • Example: A timid person gains confidence and becomes a leader.

  2. Negative Arc: The protagonist declines or falls, often due to their flaws or choices. They may start with good intentions, but their downfall is inevitable.

    • Example: A well-meaning hero is corrupted by power and turns into a villain.

  3. Flat Arc: The protagonist doesn’t change, but instead, they help change the world or the people around them. They remain strong in their beliefs throughout the story.

    • Example: A character with unwavering conviction who remains the moral compass while others around them evolve.

The type of arc you choose for your protagonist depends on the story you want to tell. However, positive arcs are the most common, especially for protagonists we want readers to root for.

 

Building a Strong Character Arc

A great character arc isn’t just about change—it’s about meaningful change. Here’s how to craft one that feels earned and impactful:

1. Start with a Flaw or Deficiency

Every great character arc begins with a flaw, weakness, or something that needs to be overcome. This flaw should be something internal - a belief, a fear, or a character trait - that affects how the protagonist interacts with the world. It’s the thing they must face and overcome in order to grow.

  • Example: Your protagonist might be overly self-reliant and distrustful of others, preventing them from forming meaningful relationships.

2. Establish the Stakes Early

Why does the protagonist need to change? The stakes of their journey should be clear from the beginning. What will happen if they don’t face their flaws or change? The external plot of the story often ties into this internal struggle - this is where the conflict comes from.

  • Example: If your protagonist is too proud to ask for help, their refusal to trust others could cause them to fail at a critical moment in the story.

3. Set Up Key Moments of Conflict

Throughout the story, place your protagonist in situations that challenge their flaw or force them to confront their limitations. These key moments of conflict are the building blocks of their arc. The more they struggle with their flaw, the more compelling their eventual growth will be.

  • Example: The protagonist might be forced to trust someone they’ve always doubted or be put in a position where they can no longer handle everything alone.

4. Allow for Incremental Growth

Change doesn’t happen overnight. Your protagonist should experience small victories and setbacks as they work to overcome their flaw. This makes their growth feel earned and realistic. Readers want to see that the character is trying - and sometimes failing - before they ultimately succeed.

  • Example: The protagonist may initially make a major mistake when they try to trust someone, but through reflection and learning from that mistake, they gradually open up more over time.

5. The Climax: Overcoming the Flaw

The climax of the story should be the moment where the protagonist is forced to confront their flaw head-on. It’s the ultimate test of their growth. This is when they finally make the choice to change or fail at the last moment.

  • Example: In a critical moment, the protagonist must choose between their old way of acting (self-reliance) and taking a leap of faith to trust someone and work together.

6. Resolution: Showing the Transformation

In the resolution, you want to show the reader that the protagonist has truly changed. The character’s arc should be clear and satisfying by the time the story ends. We should be able to look back at who they were at the beginning and see how far they’ve come.

  • Example: The protagonist now has strong, supportive relationships and is better able to handle future challenges by working with others.

 

Tips for Building a Compelling Character Arc:

  • Make the flaw relatable: Readers should understand the protagonist’s flaw and why it exists. It should be something they can empathize with or recognize.

  • Tie the arc to the plot: The protagonist’s internal journey should align with the external plot of the story. One should affect the other, so the character’s growth feels organic to the narrative.

  • Avoid making the change too easy: Growth is hard work. Your protagonist should be challenged and tested by their flaw throughout the story.

  • Ensure the change feels earned: The character’s transformation should be the result of choices they made and the lessons they learned along the way—not just a quick fix or sudden realization.

 

A strong character arc doesn’t just make for a great protagonist—it gives your readers someone they can root for, care about, and follow on their journey of self-discovery.

 

To you and your book (and your characters!)!

Writing a Business Book: A Guide for Authors

Writing a business book is no small feat. Unlike fiction, where creativity takes the reins, writing a business book requires a blend of expertise, insight, and clarity. Your goal is to educate, inspire, and provide actionable advice to your readers while establishing yourself as a credible thought leader. But how can you ensure that your business book is not just another guide gathering dust on a shelf?

 

Let’s  explore best practices for writing a business book that resonates with your target audience, showcases your expertise, and delivers real value. Whether you’re an entrepreneur, consultant, or professional seeking to share your knowledge, these tips will help you craft a business book that stands out in a crowded market.

 

1. Know Your Audience Inside and Out

The first step to writing any successful business book is understanding who you're writing for. Who are your readers? What are their challenges, pain points, and goals? Are you targeting fellow professionals in your industry, or are you speaking to beginners in a particular field?

Best Practice: Create a reader persona. This should include details about their professional background, what they’re hoping to learn from your book, and what problems they need solutions for. Understanding your audience will help you tailor your content to meet their needs and expectations, ensuring your book hits the mark.

 

2. Choose a Clear, Specific Focus

Business books often aim to tackle broad topics like leadership, innovation, or productivity. However, successful books tend to focus on one specific area or problem, providing in-depth insights rather than skimming over too many subjects.

Best Practice: Narrow down your topic to something specific, measurable, and actionable. For instance, instead of writing about “Effective Leadership,” consider a more niche focus like “Transformational Leadership in Tech Startups.” A focused topic allows you to dive deep into the subject matter and provides more value to your readers.

 

3. Provide Actionable Insights and Practical Advice

Readers pick up business books to learn something they can apply to their careers, companies, or projects. Your readers should finish each chapter with clear takeaways and concrete steps they can implement immediately.

Best Practice: Break your ideas down into practical, actionable steps. Use frameworks, templates, and checklists that readers can use to implement what they’ve learned. The key to a successful business book is offering real value, not just theory. The more hands-on and tangible your advice is, the more useful it will be to your readers.

 

4. Make Your Writing Accessible

Business books don’t need to be filled with jargon and complex terms to be credible. In fact, overly technical language can alienate your readers, especially if they are new to the subject. Strive to make your writing clear, concise, and engaging without sacrificing depth.

Best Practice: Write in a conversational yet authoritative tone. Break down complex concepts into easily digestible points and provide real-world examples to illustrate them. This makes your book more accessible to a broader audience, including those who might be new to your field.

 

5. Share Your Personal Experiences and Stories

Readers connect with business books when they see the author’s personality and expertise shine through. Sharing personal stories, case studies, and examples from your own career adds credibility to your book and allows readers to relate to you on a human level.

Best Practice: Don’t shy away from sharing your own experiences. Whether it's a failure that led to a lesson learned or a success story that illustrates your core message, real-world anecdotes can make your points more memorable and engaging.

 

6. Structure Your Book for Easy Navigation

A well-structured business book helps readers absorb information in an organized way. Break your content into digestible sections and chapters, each with a clear purpose. Consider including a summary or key takeaway at the end of each chapter to reinforce the most important lessons.

Best Practice: Use headings, subheadings, bullet points, and other formatting tools to guide readers through the content. If possible, include diagrams, charts, or illustrations to clarify key points. Make it easy for readers to find what they need quickly, whether they’re reading cover to cover or searching for a specific solution.

 

7. Include Expert Interviews or Guest Contributions

One of the best ways to add credibility to your business book is by including insights from other industry experts. Including interviews or guest contributions adds depth to your book and shows readers that you are well-connected in your field.

Best Practice: Reach out to thought leaders, business experts, or successful entrepreneurs who align with your book’s message. Their perspectives not only enhance your content but can also help you expand your reach when they share the book with their audiences.

 

8. Edit Ruthlessly

The best business books are those that are clear, concise, and free of fluff. After your first draft is complete, it’s time to edit. Cut out anything that doesn’t serve your core message, and make sure your content is sharp and focused.

Best Practice: Consider hiring a professional editor who specializes in business writing. An editor can help ensure your writing is polished and that your ideas are presented logically. They can also help with consistency, flow, and readability.

 

9. Create a Compelling Book Proposal (If You're Pursuing Traditional Publishing)

If you’re looking to get published through a traditional publisher, a solid book proposal is crucial. This proposal should include an overview of your book, your target audience, a competitive analysis of other books in your space, and your marketing plan.

Best Practice: Make your proposal stand out by showing that there’s a real market for your book. Highlight your unique perspective, experience, and the value your book brings to the marketplace. Make it clear why your book is necessary and how it will benefit readers.

 

10. Promote Your Book with a Strong Marketing Strategy

Writing a great business book is just the beginning. To ensure your book reaches its full potential, you need a well-executed marketing strategy. From leveraging social media to offering free content that leads to your book, it’s essential to create a plan that promotes your book consistently.

Best Practice: Start building your marketing strategy early—before the book is even published. Build an email list, network with influencers in your field, and promote your book through blogs, podcasts, and speaking engagements. If you already have a professional brand, use it to your advantage to reach your ideal audience.

 

Writing a business book is a fantastic way to share your expertise, connect with your target audience, and establish yourself as a thought leader in your field. By following these best practices – focusing on your audience, providing practical advice, and structuring your book effectively – you can create a business book that not only educates but also inspires your readers to take action.

 

The process may be challenging, but the reward is worth it: a powerful tool that can help shape careers, build your personal brand, and offer lasting value to those who read it.

So, if you’re ready to take the plunge into writing a business book, get started today! Your readers – and your professional reputation – will thank you for it.

 

To you and your book!

Leaving a Legacy Through Your Story

Have you ever thought about the lasting impact your story could have? The stories we tell – whether they’re personal, fictional, or inspired by our families – carry the power to live on long after we’ve written them. As an author, you have a unique opportunity to not only entertain and inspire your readers, but to leave a legacy that can be passed down through generations.

 

Why Sharing Your Story Matters

Writing your story isn’t just about sharing your voice in the moment—it’s about preserving a piece of your identity, experiences, and lessons for future generations. Whether you’re writing memoirs, family histories, or even fiction inspired by your personal experiences, your words can become a bridge connecting generations to the past.

 

Here are a few reasons why it’s worth considering:

 

1. Honoring Your Legacy

Your family’s history is a treasure trove of wisdom, struggles, triumphs, and culture. By sharing those stories, you can ensure that your legacy is preserved for your children, grandchildren, and beyond. It’s a way to say, “I was here,” and make sure your story is not forgotten.

 

Example: A family memoir detailing your parents' immigration story or the adventures of your ancestors can become a powerful way to honor their legacy and keep their history alive for future generations.

 

2. Creating a Connection Across Generations

Your story – whether it’s personal or familial – helps others connect to the broader human experience. By sharing the intimate details of your life, you create a connection that transcends time, allowing future generations to understand what it was like for you or your ancestors. These stories can inspire, educate, and foster empathy in your readers, no matter their background.

 

Example: Writing a fictionalized account of your family’s struggles during a historic event, like the Great Depression or a world war, can give readers a sense of shared humanity across time and space.

 

3. Lessons for Future Generations

Our stories often contain important lessons learned from life experiences. By writing them down, you can pass on wisdom that could help future generations avoid mistakes, make better decisions, and better understand the world around them.

Example: The lessons from overcoming personal challenges or navigating complex family dynamics can serve as valuable guidance for those who come after you.

 

How to Get Started: Sharing Your Own Story or Your Family’s History

If you’re ready to preserve your story or that of your family, here are some steps to get started:

 

1. Reflect on What You Want to Share

What is the core message or theme you want your story to convey? Are you writing about personal growth, family heritage, resilience, or the challenges you’ve overcome? Take some time to reflect on the parts of your life or family history that are most meaningful to you.

  • Personal Story: Write about a turning point in your life – whether it’s a career change, a move to a new city, or a personal challenge that shaped who you are today.

  • Family Story: Interview older family members or dive into old letters, photos, and keepsakes to uncover family stories. Whether it’s your great-grandmother’s journey to the U.S. or your father’s war experiences, these stories have the potential to captivate and educate future generations.

 

2. Start Writing Early and Often

Don’t wait until “the right time” to start writing your story. Start small by jotting down memories or anecdotes. You don’t have to write a book all at once; the process of storytelling can unfold over time.

 

Tip: Set aside a regular time to write. Even just 15-20 minutes a day can help you build momentum and make steady progress.

 

3. Embrace the Power of Personal Details

Whether you’re writing your own story or your family’s, it’s the small, personal details that bring your narrative to life. Describe the smells, sounds, tastes, and feelings of the moments you’re sharing. This will make your story not only more memorable but also more relatable.

 

Example: Instead of just saying, “My grandmother made the best pie,” describe the warm scent of cinnamon filling the house, the way her hands moved as she rolled out the dough, and the joy you felt sitting around the table together.

 

4. Consider the Impact on Future Generations

As you write, think about how your story will impact future generations. What would you want them to learn? What would you want them to know about who you were and the times you lived through? You’re not just telling your story for today’s readers—you’re leaving something behind that will resonate long into the future.

 

Tip: Imagine your grandchildren or great-grandchildren reading your words. What would you want them to feel? Inspired? Grateful? Empowered?

 

The Importance of Preserving Family Histories

Beyond your own personal story, think about the power of preserving your family’s history. Family stories passed down through generations hold significant cultural and emotional value. By writing them down or recording them in any form, you create a living history that may one day be the foundation for future generations to build on.

 

Your words are powerful. They have the potential to transcend time and become a part of your legacy. Whether you’re sharing your personal journey, your family’s rich history, or a blend of both, you are creating something that can inspire and connect generations to come.

 

To you and your book!

Setting Good vs. Bad Writing Goals: A Quick Guide for Authors

As authors, setting goals is essential to keep us on track and motivated. But not all writing goals are created equal! The difference between good and bad goals can make or break your productivity and growth as an author.

 

Bad Writing Goals:

❌ "Write 5,000 words every day."

Unrealistic and unsustainable. Consistency is key, but this kind of pressure can lead to burnout.

 

❌ "Finish my novel in a month."

While it's great to have a target, focusing on completion at the expense of quality can lead to rushed, unfinished work.

 

❌ "Become a bestselling author – immediately."

Success takes time. It’s important to focus on the journey, not just the destination.

 

Good Writing Goals:

 ✅ "Write 500 words a day, five days a week."

Achievable and consistent. It allows for flexibility while keeping momentum going.

 

 ✅ "Complete one chapter a month."

Breaks the process down into manageable chunks and encourages steady progress.

 

✅ "Edit one page a day."

Focus on quality over quantity to refine your writing and strengthen your story.

 

Remember, good goals are realistic, specific, and motivating. They focus on the process and celebrate small wins rather than just the end result.

 

So, what’s your next writing goal? Let’s set some realistic and meaningful ones together! 📚✨

 

#WritingGoals #AmWriting #AuthorLife #WritingCommunity #GoalSetting #WritersOfLinkedIn #AuthorTips

Marketing Yourself and Your Book Projects Isn’t as Scary as You Think

As an author, the thought of marketing yourself and your book can feel overwhelming and intimidating. Many writers, especially those just starting out, believe that marketing is something reserved for business-savvy individuals or social media influencers, not for them. But here’s the truth: marketing doesn’t have to be a scary monster lurking in the shadows. In fact, it’s an opportunity to share your work with the world and connect with readers who are waiting for your story.

Marketing as an author is far more approachable than it seems. Here are some simple, manageable steps to successfully market your book and yourself as an author:

 

1. Shift Your Mindset: Marketing Is Not Self-Promotion

One of the biggest fears authors face when it comes to marketing is the idea of "selling out" or being seen as self-promotional. We often associate marketing with pushy salespeople, infomercials, or those dreaded “buy my book” posts that flood social media. But here’s the key: Marketing is not about selling yourself; it’s about sharing what you’ve created with people who will appreciate it.

As an author, you’re offering something valuable – whether it’s an escape in the form of fiction, helpful information in a nonfiction book, or a unique perspective. Marketing helps you find the right audience for your work. Think of marketing as an invitation to potential readers to get to know you and the world you’ve created, not as a hard-sell.

 

2. Start Small and Build Gradually

You don’t need to become an expert marketer overnight. In fact, it’s perfectly fine to start small and scale up over time. Begin with one or two simple strategies and gradually build upon them as you grow more comfortable. Here are a few starting points that won’t overwhelm you:

  • Create an Author Website: Having an online presence is essential in today’s digital age. Your website is your “home base” where potential readers can learn more about you, your books, and your writing journey. You don’t need to be a web designer to get started – platforms like WordPress, Squarespace, or Wix offer easy-to-use templates that you can customize with your own content.

  • Start a Blog: Blogging is a great way to establish your authority and engage with your audience. It doesn’t need to be long or frequent – just share insights about your writing process, behind-the-scenes details about your book, or thoughts on topics related to your book’s themes. By offering valuable content, you’ll build trust with readers and create a community around your work. 

  • Social Media: Pick one or two social media platforms that align with your audience and start engaging. You don’t need to be everywhere, but consistency is key. Whether it’s Twitter, Instagram, Facebook, or LinkedIn, share updates about your writing journey, snippets from your book, or general thoughts related to your genre. Social media isn’t about constant self-promotion – it's about connecting with others and building relationships.

 

3. Engage with Your Audience, Don’t Just Talk At Them

One of the best things about modern marketing is the ability to connect with readers on a personal level. Instead of seeing marketing as a one-way street where you constantly talk at your audience, think of it as a conversation. Engaging with your readers fosters loyalty and creates a community around your work. 

  • Respond to Comments and Messages: Whenever readers comment on your posts or reach out to you, take the time to engage. Whether it’s a simple thank you or answering a question, making that connection builds goodwill.

  • Ask Questions: Let your readers be part of the journey. Ask questions like: “What’s your favorite character trope?” or “What’s one topic you’d like me to write about next?” Encouraging interaction invites people to feel involved and valued.

  • Share Personal Stories: Readers love to connect with authors on a personal level. Share stories about your writing process, the struggles you’ve faced, and the victories you’ve celebrated. The more authentic and relatable you are, the more your readers will connect with you and your work.

 

4. Leverage Free Tools to Help You Grow

You don’t need a massive budget to market yourself and your book. There are countless free tools available that make it easier to get started:

  • Mailchimp: Build an email list to keep your readers informed about your latest projects, book launches, and events. An email list is one of the most direct ways to communicate with your audience.

  • Canva: Create eye-catching graphics for social media, your website, or promotional materials. With a free account, you can easily design engaging visuals that attract attention without needing graphic design skills.

  • Goodreads: Goodreads is an invaluable platform for authors to connect with readers. Creating an author profile, sharing your books, and interacting with readers on the platform helps you build your following. You can also encourage readers to leave reviews of your book, which can have a significant impact on your visibility and sales.

 

5. Focus on the Long-Term

Marketing is not a “quick fix” that will instantly sell thousands of books. It’s a long-term strategy that requires patience and persistence. Your goal is to build a loyal audience over time, not to make a single sale. Here are a few long-term strategies to keep in mind:

  • Consistency Is Key: The more consistently you show up online and share your writing journey, the more your audience will grow. Set a realistic schedule for posting, blogging, and engaging with your audience. Don’t burn out by trying to do it all – just aim for steady progress.

  • Build Relationships with Other Authors: Collaborating with other authors can be a great way to expand your reach. Participate in author interviews, share each other’s books, or host joint giveaways. Building a supportive network of authors can be a game-changer when it comes to marketing your books.

  • Celebrate Milestones and Successes: Whether it’s the completion of your manuscript, the release of your book, or hitting a certain sales goal, celebrate your accomplishments with your audience. Sharing these milestones allows your readers to be part of the journey and reinforces the idea that your success is also their success.

 

6. Don’t Be Afraid to Ask for Help

Marketing doesn’t have to be a solo venture. If you’re feeling overwhelmed or just don’t have the time to focus on marketing, consider asking for help. Hiring a freelance publicist or marketing expert can provide you with the guidance and expertise you need. Or, partner with other authors or bloggers who can help promote your work.

Marketing doesn’t have to be a scary or overwhelming task. Remember that marketing is just a tool to help you share your passion with the world, and with time, you’ll find your groove. You’ve already written a book – now it’s time to share it with the world. And trust me, the world is ready to hear your voice.

Creating Memorable Heroes and Villains

Crafting compelling heroes and villains is essential to any unforgettable story. Whether you’re creating a protagonist readers root for or a villain they love to hate (or maybe even sympathize with), the key is to make them real, dynamic, and memorable.

Let’s dive into how to build these iconic characters that will leave a lasting impression!

Creating a Hero Readers Will Root For:

Your hero doesn’t have to be perfect – in fact, they shouldn’t be! What truly resonates with readers is a hero who feels real, relatable, and multifaceted. Here are some tips to help you develop a hero who stands out:

  1. Give them flaws. Perfect characters are often hard to connect with. Let your hero have weaknesses, doubts, and even moments of failure. It’s their journey toward overcoming these obstacles that makes their story so compelling.

  2. Craft a unique motivation. Why does your hero fight? Is it for love, redemption, justice, or something else? Whatever it is, their motivation should be personal and powerful enough to drive them through tough challenges.

  3. Make their growth visible. A great hero is constantly evolving. Show their growth through their decisions, interactions with others, and the lessons they learn. Readers should feel like they’ve been on a journey with them.

  4. Create relationships. Heroes are defined by the relationships they build with others, whether with friends, mentors, or even rivals. These connections should reveal different facets of their personality and create emotional depth.

 

Building a Villain Who Steals the Spotlight:

A great villain doesn’t just oppose the hero – they challenge everything the hero stands for, and often, they believe they’re doing the right thing, too. Here’s how to make your villain unforgettable:

  1. Give them depth. Villains aren’t evil for the sake of it. What makes them tick? What past experiences shaped their worldview? A well-developed villain has a backstory that gives them depth and complexity.

  2. Align their goals with a twisted sense of justice. A memorable villain believes in their cause – even if it’s wrong. When their motivations are understandable, readers may even find themselves questioning whether the villain’s actions are justified.

  3. Craft moments of vulnerability. Let readers see the cracks in your villain’s armor. A villain who shows hints of vulnerability or humanity is often more terrifying and relatable than one who’s purely evil.

  4. Make them a worthy opponent. A hero without a strong antagonist is just on a casual walk in the park. A villain who challenges the hero’s strengths and weaknesses pushes them to become better – and the battle between them should feel like more than just a physical one.

 

The Hero and Villain Dynamic:

The relationship between your hero and villain is the heart of your story. Think about how they reflect each other: Do they have similar qualities but choose different paths? Does the villain challenge the hero’s values, forcing them to question their beliefs? When crafted well, this dynamic creates tension, conflict, and powerful emotional stakes.

Building memorable characters – both heroic and villainous – is all about balancing strength and weakness, clarity and complexity. So, the next time you’re drafting, ask yourself: What makes my hero stand out? What makes my villain unforgettable?

Keep writing and keep building those characters that will stick with your readers long after the last page.

To you and your book!

The Rollercoaster of Being an Author

Being an author is a bit like riding a rollercoaster – minus the fancy harness and the thrill of knowing you’re in a well-maintained amusement park. Instead, picture a rickety rollercoaster built in your backyard by someone who may or may not have passed a basic safety inspection. It’s a wild, unpredictable ride, but somehow, we all sign up for it willingly.

Let’s take a (lighthearted) look at the ups and downs of being an author. Buckle up – there’s bound to be some dramatic plot twists along the way.

1. The “I’m Going to Write a Book” Moment (The Dreamer Phase)

The journey starts with excitement. You’ve just had an epiphany. "I’m going to write a book!" you declare with the enthusiasm of a caffeinated squirrel. The world is your oyster, and the book you’re about to write will definitely be the next big thing. Maybe you’ll even get a movie deal out of it. Hollywood, here you come!

The reality: You stare at a blank screen for hours wondering what the heck you were thinking. Those creative ideas? They’re lost somewhere between the fifth cup of coffee and your third emotional breakdown of the day.

2. The Writing High (When the Words Flow Like Wine)

This is the best part: you’re in “the zone.” Words are pouring out of you like they’re on sale, and every sentence feels like a masterpiece. You write 50,000 words in two days and start casually Googling “book tours” and “how to deal with fame.”

The reality: You’ve written 3,000 words, and now you’re debating whether “a” or “the” works better in the opening sentence. Plus, you spent an entire afternoon rearranging the books on your bookshelf for no apparent reason.

3. The “Why Am I Doing This” Phase (The Slump)

Just when you think you’ve got this writing thing in the bag, doubt creeps in. Is anyone even going to read this? Will my mom buy a copy? What am I even saying in this book? The plot takes a nosedive, and suddenly your characters are arguing over trivial things like whether they prefer cats or dogs, and you’ve lost all sense of where the story is going.

The reality: You spend weeks rewriting the same two paragraphs, wondering why your characters seem to have developed an unholy obsession with tacos. Are you even good enough to finish this thing? Spoiler alert: You are.

4. The Editing Rollercoaster (The Emotional Whiplash)

You’ve finished your first draft. Congratulations! Now, the fun begins. Cue the sound of editors sharpening their pencils. You get your first round of feedback and suddenly feel like you’ve been hit by a bus. Your beautiful prose has been marked up with enough red ink to start a crime scene investigation.

The reality: You cry. Then, you go through your manuscript again and realize they’re right. That scene? Terrible. That character arc? Ugh. Maybe they’re just doing you a favor. Time to rewrite, again!

5. The Query Process (AKA The Rejection Gauntlet)

So, you’ve edited your manuscript, polished it to perfection, and now you’re ready to share it with the world. You send your query letters to literary agents, your heart beating in your chest like it’s trying to escape. You wait. And wait. And wait some more.

The reality: In a few weeks, you receive a form rejection. Then another. And another. And another. You even start thinking that perhaps your book has somehow offended the literary gods. But, as all writers know, it only takes one “yes” to change everything.

6. The "Oh My Gosh, I’m Published!" Moment (The Moment You Don’t Expect)

Finally, after what feels like a century of effort, your book is published. You did it. It's out there for the world to see, and now you’re living the dream, with books flying off shelves (or, okay, maybe gently trickling through sales channels).

The reality: You realize that writing the book was just the beginning. Now you have to market it. Social media posts, interviews, book signings... you’re living in a whirlwind of self-promotion and convincing strangers to buy a copy of your book without sounding like a walking advertisement.

7. The “Are You Sure This Is My Life?” Moment (When You Get an Unexpected Review)

The first time you read a glowing review of your book, it feels like you’ve just won a Pulitzer. “I knew I had it in me!” you think, grinning at your reflection in the mirror, practicing your acceptance speech for the next award show.

The reality: A few days later, you get a one-star review. You spend several hours overanalyzing the review, Googling “how to survive a bad review,” and making your friends read it so you can feel validated. Then, you remind yourself that the review probably came from someone who really likes cats, but not your book about dogs.

 8. The Never-Ending Loop (Repeat, but with More Coffee)

Once you’ve finished one book, you swear you’ll take a break. A nice, relaxing vacation. Maybe a little time off. But then, the writing bug bites again, and before you know it, you’re back at your computer, starting the cycle all over again—this time with the wisdom of knowing that, no matter how rough the journey gets, it’s worth it. 

The Final Verdict: It’s All Worth It (Right?)

At the end of the day, being an author is a wild, unpredictable ride. There are plenty of highs, plenty of lows, and probably a few moments when you wonder why you didn’t just take up knitting. But the joy of sharing your story, touching readers, and seeing your book in print (even if it’s on your own bookshelf for now) is enough to make it all worth it.

So, embrace the ups and downs. Celebrate the small victories (like hitting "send" on that query letter) and learn from the moments of doubt. Keep writing, keep pushing, and keep laughing through the chaos. After all, if we can't laugh about it, what’s the point?

Happy writing, and remember: You’re not alone on this rollercoaster ride. There are plenty of us screaming along with you.

To you and your book!